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Porsche And Jaguar Rise To Digital Prominence

THE LATEST automotive search data from leading independent digital marketing agency, Greenlight, reveals Porsche and Jaguar have replaced Toyota and Citroen to become two of the ten most popular car brands that UK consumers have been eyeing up online. Greenlight’s quarterly report identified the most popular search terms and phrases consumers used when they searched on Google UK for cars in November, and ascertained which car manufacturer and dealer sites were most visible to their searches. According to the firm’s research, over 11 million searches were made by consumers looking for cars online, up almost 5% on the previous quarter.

2012 Fiat 500c convertible pricing and new video released

The posh new 2012 Fiat 500c will be available this spring, starting at $19,500. This, according to Fiat, makes the 500c the only cabrio with a starting price of less than $20,000. Optional features bump the cost for each of two available trim levels.

Mazda Furai concept sneak preview

Mazda Furai concept By Ben Whitworth First Official Pictures 12 December 2007 11:37 Mazda will pull the wraps of yet another concept car at Detroit – and has released this teaser shot to whet our appetites. Called the Furai – that’s Japanese for ‘the sound of the wind’ - the car was inspired by Mazda’s claim that on any given weekend, there are more Mazdas and Mazda‑powered racing cars in action on circuits across the United States than any other brand.Drawing design clues from racecars in the ALMS (American Le Mans Series), the Furai is underpinned by the Courage C65 chassis the company campaigned in the 2005 ALMS series, and it’s powered by a mighty 450bhp triple-rotor rotary engine. 'Furai purposely blurs boundaries that have traditionally distinguished street cars from racing cars,' says Franz von Holzhausen, Mazda’s North American director of design.