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Hyundai incentive includes job loss insurance

During a focus group meeting in late November, Joel Ewanick, Hyundai Motor America's vice president of marketing, realized no matter how much cash Hyundai piled on the fenders, it probably wasn't going to get buyers into showrooms. Not when they were worried about losing their jobs. "The question for consumers right now is what is going to happen to their income in 2009," Ewanick told Automotive News.

Toyoda says company is ‘grasping for salvation', fears big sales loss

Toyota Motor Corp. President Akio Toyoda said his money-losing automaker is “grasping for salvation” as it struggles to return to profit. The world's largest car company was once targeting annual sales of 10 million vehicles but now expects sales of 7.3 million this year, down from 8.97 million in 2008, Toyoda said today at a news conference.

MINI compares Classic Mini to Porsche 911

The Classic Mini & Classic Porsche 911 A comparison between the classic Mini and the Porsche 911 may not be the most obvious, but that hasn’t stopped MINI jumping on the 911′s 50th anniversary year with a comparison between the two iconic cars. MINI assert that the similarities between the classic Mini and the 911 are based on their ‘Forever Young’ ethos (which is, in no small part, down to the fact both are still clearly similar to the original design)  and their performance. The Mini arrived before the 911 – Mini in 1959, 911 in 1963 – but both turned the car world on its head with a delightful turn of design, speed and appeal, with the original Mini ending up selling 5.3 million and the, still continuing, 911 starting to close in on a million sales.