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Porsche seeks ‘everyday magic' with film contest

Porsche North America has tapped into its considerable fan base, seeking homegrown visions for its My Daily Magic filmmaking contest. Aspiring directors made 60-second spots for the brand that show his or her interpretation of “everyday magic.” Of those entries, 10 finalists were chosen to make 90-second commercials that will be voted on by the public, as well as by Porsche brass. One film shows a father that has to run some errands on a weekday.

Dusting off chavs in a 1963 Jaguar Mark II 3.8

The guy in the baseball cap with the gold sticker still on the peak glanced across and registered nothing. The empty sound of 1.6 litres of Citroen’s finest fell impotently out through an exhaust pipe larger than a drain. Content in the thought that he did not need to worry about the old-fashioned chrome laden crock next to him, the lights turned to amber and he drew his elbow in through the window as the glow of blue LEDs emanating from under the sills launched down the road, followed by the un-silenced sound of French chipped distress.

Watch the Official Cars 2 trailer, version 3

Disney Pixar has given us a third sneak-peek at the upcoming Cars 2 movie. Lighting McQueen, Tow Mater, Sally and the gang this time battle spies, international conspiracies and a host of new bad guys as they hit the circuit. Cars 2 will open June 24, 2011, and AutoWeek will be bringing you all the latest from the Disney Pixar crew leading up to the release.