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Mazda hires VW alum Derek Jenkins to head U.S. design staff
Thu, 30 Apr 2009Former Volkswagen designer Derek Jenkins has been hired to be the design chief for Mazda in America. Jenkins, 39, fills a position vacated last summer by Franz von Holzhausen, who left to take the top design post at electric-vehicle maker Tesla Motors. Jenkins had been chief of design for the Volkswagen Group in North America, which he joined in 2000.
VW Super Bowl ad teaser promotes insanity
Thu, 24 Jan 2013Volkswagen released this delightful teaser to their upcoming Super Bowl commercial Thursday, opening with a series of people breaking down, freaking out and losing their . . .
Nissan LEAF becomes London Taxi
Tue, 26 Jun 2012Nissan has been ferrying Londoners and tourists round the capital in the Nissan LEAF EV free of charge as part of its ‘Big Turn On’ campaign. Yesterday we reported that a Nissan LEAF was going to go backwards up the hillcimb at Goodwood in a bid for a reversing speed record, and to draw attention to the LEAF’s strengths as part of Nissan’s ‘Big Turn On’ campaign. We’re not too sure how being able to go backwards as quickly as you can forwards in a LEAF is a big selling point, but Nissan’s stunt in London this week is far more relevant – they’ve been offering fee taxi rides in the electric LEAF to tourists and Londoners alike.