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Lincoln opens first dedicated design studio for 40 years

Ford has opened the first dedicated Lincoln design center for 40 years in Dearborn, Michigan, as part of its ongoing brand reinvention. Last August Ford announced it would be creating the studio for its luxury brand as well as increasing spending, giving it unique interiors and powertrains in an effort to differentiate it from the core Ford offerings. The Lincoln Design Studio has been built on the campus of Ford's Product Development center and houses designers, sculptors, modelers and engineers who make up part of a larger Lincoln Product Development team that will create four new Lincoln vehicles by 2015.

Whos Where: Ford of Europe reshapes their design department

It was only to be expected that some of the brightest creative forces should follow Martin Smith who joined Ford of Europe from his position as GM Europe Design Director in August this year. Stefan Lamm was a studio chief designer at Opel - he was recently confirmed as Chief Designer Exteriors at Ford. At the same time two new appointments were announced alongside an interesting restructuring of Ford of Europe's design department.

New Ford Fiesta ST sales double expectations – production increased

Ford Fiesta ST (pictured) is selling so well Ford is having to increase production The new Ford Fiesta ST may have taken longer to get from concept to showrooms than expected, but now it’s here it’s proving to be a big hit for Ford. Ford finally managed to get the new Fiesta ST in to production in February, and at the time we commented that we thought the new ST would be a big hit with buyers. That’s down not just to how good the new Fiesta ST is, but because it comes at a very appealing price – just £17k for the regular ST and £1k more for the much better equipped ST2 – which undercuts Peugeot’s 208 GTI by £2k whilst offering similar performance but better dynamics.