Scion Oem 5386721020 Fender-fender Seal on 2040-parts.com

Wheel maker connects with exotic clientele via social media

Reaching potential buyers of custom wheels for exotic cars takes more than buying ads in magazines. Miami-based ADV.1 Wheels is building a business fueled by a social-media approach that includes car-forum interaction, photo shoots and short films on the Internet. The company launched a Facebook fan page in late March, has received more than 59,000 “likes” and aims for 100,000--at which point ADV.1 Wheels has promised to give away a set of the company’s Trakfunction wheels.

Electric cars amped up with £500 million boost

THE GOVERNMENT is to extend the £5,000 grant scheme open to anyone who buys a car with plug-in electric power. It is part of a £500 million move to encourage car owners – and city authorities – to take up the electric car baton and run with it. The initiative will give cities a chance to win government funding to further the sales of electric cars in their areas, for example by allowing them to use bus lanes or park for free.

Who's Where: Edgar Heinrich appointed Head of Design, BMW Motorrad

Edgar Heinrich, formally Vice President Product Design with Bajaj Auto Ltd, has been appointed Head of Design for BMW Motorrad. He fills the role left by the resignation of David Robb, reportedly following a disagreement with a co-worker. Heinrich will report directly to Adrian van Hooydonk, Senior Vice President BMW Group Design.