Scosche Ha1561dgb 2006-up Honda Civic Single/double Din Installation Dash Kit on 2040-parts.com

Chevy invites Transformers to SEMA show preview

It was all over. Just about all over. After getting lost in the vast Palazzo/Sands/Venetian lodging-shopping-convetioning-gambleplex, we'd found Chevy's SEMA show preview and borne witness to Brad Paisley's Silverado.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

Lexus LFA: Orchestrated and Choreographed

We have video of a trio of Lexus LFA drifting and performing at an event in Japan to the strains of Elgar and Rossini. There are only 500 Lexus LFAs in existence, so seeing more than one at a time is quite a motoring spot. To see three together in one place is unusual, even more so when they’re performing a car ballet.