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Fiat Chrysler Automobiles reveals new name, logo

Earlier this month, Fiat purchased the remaining 41% of Chrysler, the American car company it has held a majority stake in since 2009. During this time, the two logos have appeared side-by-side on relevant forms of communication. But today the Group has unveiled a new corporate identity, which it says reflects “strong core values that represents a unique corporate culture, a common vision and a Group with an international reach”.

Jaguar XKR-S: Geneva reveal +video

Jaguar XKR-S revealed in Geneva The Jaguar XKR-S is Jaguar’s fastest series production car, and is as sure a sign as you can get of the potential Jaguar has. And, perhaps more importantly,  the confidence Jaguar has in its ability to deliver on its promise, and to push the boundaries. Jaguar purists will complain that the XKR-S is too shouty, too loud, not quite Jaguar.

Land Rover Range_e – Hybrid test-bed

The Range Rover Sport based Land Rover Range_e Pragmatically, Land Rover are working hard to change the world’s perception of its products by shouting as loudly as they can about the ‘Green’ credentials they have, from off-setting carbon emissions to 45k miles on every car they sell to adding stop-start to the Freelander 2. But long-term Land Rover are looking to introduce new, lightweight cars in 2012/2013 with the same aluminium underpinnings as Jaguar, and introducing some hybrid technology on the way. With that in mind they’ve put together a Range Rover Sport based Range_e to trial the tech ahead of its use in the next generation of Land Rover’s cars and are planning on running five cars as test-beds this year.