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Hyundai to badge premium cars as ‘Genesis’?

Will Hyundai's premium cars - like the Equus (pictured) - get a Genesis badge? Reports from the US say that Hyundai is considering badging their premium cars as ‘Genesis’, although there will be no Genesis ‘Brand’. The rumours that Hyundai want to move in to Lexus and Infiniti territory by creating a luxury sub-brand – Genesis being the favoured moniker – have been doing the rounds for years.

Jaguar, BMW and Mercedes make the Superbrands Top Ten 2012 list

Jaguar, BMW and Mercedes make the Superbrands Top 10 Jaguar, BMW and Mercedes-Benz have all made it in to the UK Superbrands top ten list for 2012, the only car makers in the top 20. They say perception of a brand is more important for sales than substance; and there’s some truth to that. So Jaguar, BMW and Mercedes-Benz should be suitably chuffed to be the only car brands to make it in to the Superbrands Top Ten list of consumer brands for 2012.

Crazy Skoda concept set to wow crowds

TAKE ONE Skoda Citigo, chop its roof off, install some neon lighting under the chassis and you get the Skoda apprentices’ dream car, apparently. The CitiJet is the madcap brainchild of 16 budding Skoda designers, who were tasked with creating their ideal car out of an existing Skoda model. Effectively, a Citigo Sport has been turned into an open-top city slicker, but don’t ask how the roof closes because there isn’t one.