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Coventry University degree show 2011

Coventry University recently held its annual degree show, showcasing the works of more than 100 graduating students from the school's five different design disciplines: Automotive, Product, Vehicle, Transport and Boat Design. This year's show took place over two floors and two wings of the School of Art and Design's Maurice Foss building, adjacent to the famed Bugatti building, which houses the programs' digitizing and modeling laboratory. And with all the varied design disciplines mixed together, walking around the entire exhibition took rather a lot of time.

Pagani Huayra: Official Video

Pagani Huayra Video below It’s been a busy month or so for the Pagani Huayra. We had all the Huayra teases and the first of the photos well before the official reveal at Geneva. And to say the response was subdued is probably an understatement.

Volkswagen Woofwagen – There’s a dog for every VW (video)

There’s a dog for every Volkswagen Instead of focusing on marketing just one car in its enormous range, Volkswagen UK has decided to go mad and produce one video advert for its entire line-up. Sensibly, VW has used a simple mechanism to make sure the advert gets the attention of British car buyers by using 36 different dogs to identify with the over 20 car VW model range (and it’s not the first time VW has used a lot of dogs to promote their cars). With getting on for half of all UK households owning at least one dog, it’s a simple way to get attention from viewers along with lots of ‘Aaahs’ and ‘that one looks just like ours’ to keep attention to the end of the sales pitch.