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Hyundai arrives in Piccadilly Circus

Hyundai arrives in Piccadilly Circus If you want a clear sign of how mainstream Hyundai has become, the news that it’s taken over the iconic billboard display in Piccadilly Circus from Sanyo is as much evidence as you need. Piccadilly Circus is the UK version of Times Square, and the neon signs have been a splash of international colour washing over Eros for a century, during which time there have been just fifty brands showcasing their wares to the 50 million or more passing Londoners – and visitors – every year, not counting the millions more who see the signs on Piccadilly Circus postcards that still wing their way round the world. The new Hyundai spot – which has been the Sanyo space for the last 33 years – is the last of the spaces to rely on neon lights to get its message across.

Alfa Romeo 159 – upgrades for 2010

Alfa Romeo has updated the 159 for 201 with new trim levels and two new engines The Alfa 159 is arguably the best looking compact executive saloon on the market. We know, it doesn’t sell as well as the German competition, but it is a fine looking car and has a great deal of ‘Alfa-ness’ about it. But Alfa has decided a few tweaks are needed, so it’s throwing a couple of new engines at the 159 and having a play with the trim options.

Lotus V8: the new engine plan in full

Lotus has confirmed details for its new inhouse V8 engine family, which will make its first road car appearance in the 2013 Esprit. Responding to feedback which said the 'New Era' plan to launch five new models was weakened by its reliance on Toyota engines, the new management team decided last Christmas to design and develop its own engine. 'The feedback from customers was "how can you justify a £100,000 car with a Toyota engine?",' said chief executive Dany Bahar.