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Mercedes proves E-Class hybrid tech with unusual test

IN AN impressive display of performance and economy, Mercedes-Benz has completed a lengthy test of its new E300 Bluetech Hybrid saloon by driving it almost the length of the country on a single tank of fuel with a flat-out speed test at either end. With ex-rally driver Mick Linford at the wheel the standard production E300 Bluetech Hybrid began with a full tank of fuel at Newquay Cornwall Airport, the most southerly airport in mainland Britain. Down the main runway it completed an acceleration test to past 62mph from rest in a little over seven seconds and reached 136mph before braking for the end of the runway.

Seat opens new Global Design Center

Seat has opened its new Global Design Center, located within the Technical Center close to its manufacturing operations in Martorell, near Barcelona. A week of opening celebrations culminated with an event on Nov 8 for designers from the fields of architecture, fashion, industry, advertising, communication, art and photography, as well as specialised design media. More than 130 attendees were able to stroll around the Seat Design Center facilities in an informal and relaxed atmosphere.

Jaguar ads 'too focussed on speed'

ADVERTS for Jaguar have been banned for focusing on the cars' speed and encouraging dangerous driving. The four video ads on Jaguar's website showed a car driving at speed through a tunnel and crossing over the single white lines in the middle of a road, before driving across a mountain road at night. Another scene showed a car driving on open land at high speed, while voice-overs said: "The adaptive dynamics technology reacts 20 times faster than the human eye.