Seachoice 52571 Submersible Rectangular Reflector / Amber Reflec on 2040-parts.com

Fiat Chrysler Automobiles reveals new name, logo

Earlier this month, Fiat purchased the remaining 41% of Chrysler, the American car company it has held a majority stake in since 2009. During this time, the two logos have appeared side-by-side on relevant forms of communication. But today the Group has unveiled a new corporate identity, which it says reflects “strong core values that represents a unique corporate culture, a common vision and a Group with an international reach”.

Ford sets price for 2011 F-150 SVT Raptor

Ford has released prices for the 2011 F-150 SVT Raptor SuperCab and SuperCrew pickup trucks. The SuperCab will cost $43,525 while the four-door SuperCrew will cost $45,290. Both prices include a $975 destination charge.

Smart wins 2011 LA Design Challenge

Daimler's Smart division won this year's LA Design Challenge, the brief of which was to create ‘Hollywood's Hottest New Movie Car'. The entries were judged on how well the vehicle reflected its brand attributes relative to the plot, how the vehicle related to the target audience, and the level of imagination found within the entry. Befitting the ‘Hollywood movie car' theme, the uniqueness of the story concept and the character development of the vehicle were also factors that helped determine the overall winner.