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GM launches Corvette ads on television

WITH VIDEO -- The first work from Goodby, Silverstein & Partners' new client, General Motors' Chevrolet, is out, and it's a testosterone-filled, 45-second TV spot for the 2011 Corvette. The ad, which aired for the first time Tuesday night on ESPN, marks GM's return to TV advertising for the Corvette after a five-year absence. Titled "Still Building Rockets," the commercial shows footage of rocket scientists juxtaposed with snapshots of GM plant workers building a Corvette.

Ferrari World Abu Dhabi: has Ferrari sold out?

It's 100 days to go until the world's first Ferrari theme park opens, and the money-spinning brains behind Ferrari World Abu Dhabi have revealed some of the attractions on offer.It's set on Yas Island, a 2500-hectare island dedicated to leisure, entertainment and lifestyle and is licensed out from Ferrari, who have no hand in its running. It's pure licensing profit for Maranello. Ferrari World Abu Dhabi: sounds like a franchise...Yes, it does, doesn't it.

Renault Koleos (2008): first official pictures

By Ben Pulman First Official Pictures 11 February 2008 10:01 Renault’s first proper 4x4 is here. After the disappointment of Scenics clad in black 'off-road' plastic, we finally have the Koleos SUV, unveiled today. It's the fruit of a surprisingly mixed relationship: Renault did the design, Nissan developed it and it’ll be built in the Renault Samsung plant in Korea.