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Lexus takes Gen XY on a 'Dark Ride'

Lexus' small CT 200h hybrid won't go on sale until February, but a short online movie called Dark Ride is already promoting the vehicle and reaching out to younger buyers. Lexus and its ad agency, Skinny, aim to generate excitement among consumers 16 to 44 -- known as Gen XY. That demographic is a far cry from the median age of Lexus' owners -- 57.

Alfa Romeo 4C Concept video – lest we forget

Alfa Romeo release an Alfa 4C Video One of the most appealing cars at this year’s Geneva Motor Show was the Alfa Romeo 4C, a good-looking, mid-engined, 2-seater coupe. Better still, Alfa let it be known that this 4C Concept wasn’t just for fun, it was on the way to a showroom near you. In fact we believed the Alfa 4C was the car that would be the halo model for Alfa Romeo’s return to the American market, at that time expected to be in 2012 but, as we reported recently, that plan is going a bit awry.

MINI Clubvan AXED in the US after just 50 sales

The MINI Clubvan (pictured) has been axed in the US after just 50 sales The MINi Clubvan – a van version of the Clubman – arrived in 2012 as a concept and instantly evoked fond memories of the original Mini van that used to roam UK roads with the black and yellow livery of the AA. By the time the new MINi Clubvan arrived as a production model last summer – and debuted at the 2012 Goodwood FoS – it had changed little from the concept, but looked set for success as a funky little local delivery vehicle. And it does seem as though the Clubvan is selling quite well, with florists and posh food delivery firms jumping on the Clubvan as a great way to move their product to customers, and look just that bit different in the process.