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Laurence Fishburne reprises Morpheus role for Kia Super Bowl ad

When we drove the Kia K900 recently, we asked, “Do buyers in the BMW 5-series/Mercedes E-class/Audi A6/Lexus GS class want a prestigious nameplate as much as they want radar adaptive cruise control?” In Kia's new Super Bowl spot starring Laurence Fishburne, Morpheus says yes. The Korean automaker's snatched up the erstwhile voice of Cadillac to reprise his beloved character from the "Matrix" trilogy in the hope of suggesting that reality is mutable, luxury isn't about nameplates, and the K900 will open your eyes to a world of improbable possibilities. Despite the explosions, melting dinner utensils and airborne automobiles of the ad, we actually preferred the making-of video released at the same time as the Super Bowl clip, which you can watch below.

MSN readers back 80mph limit on UK motorways

Getty Images Half of you back an 80mph speed limit on British motorways, according to a poll of more than 40,000 MSN UK readers. An overwhelming 20,000 of you said the limit should be raised from the current 70mph, while a quarter of respondents preferred to stick with the status quo. Microsoft poll results Our poll was published in the week when the government announced plans to reduce the speed limit on a section of the M1 in Derbyshire and Yorkshire in a bid to cut air pollution.

Honda plans rapid-fire launch of 2012 Civics

Honda will take a hurry-up approach when launching its delayed Civic family in April. Unlike past Civic rollouts--which spread the debuts of model types and variations over months and even years--Honda will launch every variety of the 2012 Civic within weeks of each other, said John Mendel, executive vice president of sales for American Honda. The family includes a sedan and coupe, multiple engines, lithium ion hybrid and natural gas versions, and a Civic Si edition.