Sherman 830-50l Quarter Panel Left Pontiac Firebird on 2040-parts.com

Biggest E-Type Jaguar 50th Party…In the World!

E-Type Jaguar Silverstone Parade - the biggest in the world As you can’t have failed to notice, 2011 is the 50th Anniversary of the debut of the iconic Jaguar E-Type, dubbed the most beautiful car in the world by none other than Enzo Ferrari. Jaguar has taken every opportunity available to celebrate the half century of the car that transformed them in to a world force – for a while at least – from commemorative books to rallies to Motor Show appearances to…well, just about anywhere they could get a bit of PR. But it’s not just Jaguar who are using the E-Type’s birthday as a way of garnering a bit of press coverage and boosting their event.

Redesigned Opel Astra revealed ahead of Frankfurt rollout

Opel, General Motors' financially embattled European subsidiary, has ripped the covers from its sixth-generation Astra ahead of the car's planned debut at the Frankfurt motor show in September. The five-door hatchback traditionally is one of Europe's best-selling models and originally was expected to play an important role in the Saturn lineup in the United States. Under GM's pared-down lineup, the Astra's Delta 2 chassis is likely provide the underpinnings for a small Buick, initially in China, and then in the United States, depending on market conditions.

Jeep teams up with rocker Lenny Kravitz

Lenny Kravitz is going beyond radio play to bring his latest track “Rock Star City Life” to the masses. He's joining the crew of musicians and celebrities showing up in the new Chrysler commercials. The Grammy winner and longtime Jeep driver is hawking the Jeep Wrangler in a campaign in which the single is heard, and it shows Kravitz navigating an off-road course.