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GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Bugatti Veyron limited editions (2009) first pictures

Bugatti has concluded its 100th birthday celebrations at the 2009 Dubai Motor Show by revealing three more special edition Veyrons. First up is the ‘Nocturne’, which is limited to a five-unit production run in the Middle East. It boasts contrasting black and polished aluminium body panels, as well as galvanised side windows and custom rims, while inside are a galvanised platinum centre console and a black magnesium dashboard.

Aston Martin Cygnet Concept – an ‘Urban’ Aston Martin

The Aston Martin Cygnet Concept - an 'Urban' Aston Martin based on the Toyota iQ I have to confess, we didn’t see this coming – an Aston Martin based on the pocket-sized Toyota iQ. This must, by a very long way, be the smallest Aston Martin ever conceived. But it seems to have been conceived to be the ‘Urban’ alternative to a big DB9 or DBS.