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Ferrari chief Montezemolo balances growth, exclusivity

On the morning of the day he celebrated 20 years as head of Ferrari, Luca Cordero di Montezemolo says his first thought was about the future, not the past. He pondered what the world's most famous sports-car maker would look like in 2020. "I have not come up with a comprehensive idea yet," said Montezemolo in an interview at his office in Maranello, 11 miles south of Modena in central Italy.

Land Rover reveals amazing ‘invisible bonnet’ technology

The Land Rover Discovery Vision Concept car will debut groundbreaking ‘virtual bonnet’ technology that uses augmented reality to make the front of the car invisible. The new tech is part of a range of technology features to be revealed on the firm’s New York Motor Show star car next week (16 April). Land Rover Discovery Vision Concept (2014): first glimpse Land Rover Discovery family to grow with new models It uses cameras located in the grille to capture what the car will drive over – and then uses powerful processing software to feed this into a head-up display.

Audi does Vegas

Rupert Stadler, chairman of Audi AG, became only the third car company executive to deliver a keynote address at the Consumer Electronics Show, and he did it--as all the best Toastmasters do--by starting with a joke. “When I received the invitation to speak here this year, I thought: why don't I bring a nice example of an electronic device made by Audi,” said the chair. “Ladies and gentlemen, meet the Audi E-tron Spyder concept car.