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Freeman Thomas: “it's easier to create your own rocket than create your own car”

The Industrial Designers Society of America's ‘Designing Innovation' panel discussion took place in San Francisco yesterday. The event was sponsored by Ford, with strategic design director, Freeman Thomas taking a place on the panel. Having parked a C-MAX Energi and new F-150 in the venue, Ford's influence weighed rather heavily, particularly in the early moments.

Hoon Small! Fiat 500 Abarth to start at $22,000

Fiat's U.S. arm is hoping that the Abarth-tuned antisocial edition of its diminutive 500 will inject some heat into the model's disappointing sales figures. Pricing it starting at $22,000, not including destination charges, should make the heated, tiny Italian more compelling to hot-hatch enthusiasts.

New Peugeot 208 (2012) Revealed

New 2012 Peugeot 208 - photos revealed a day early Just last week we revealed that the new Peugeot 208 will be revealed tomorrow (2nd November). Which was clearly Peugeot’s plan. Unfortunately, for Peugeot, a German site had broken the embargo on the 208, so we have the first official pictures of Peugeot’s replacement for the 207 a day ahead of the event.