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Mo' accessories, mo' fun: Dodge offers $2,000 in Mopar bucks for Hemi-powered 2010 Challengers

Dodge is offering a go-fast promotion for the 2010 Dodge Challenger: If you buy a V8-powered version of the muscle coupe, you get $2,000 in Mopar bucks to customize your new ride. The incentive is for new customers of the R/T, R/T Classic and SRT8 models. Sorry, V6 guys, you have to get the Hemi to get the cash.

Buick Regal GS and eAssist join 2012 lineup

Choices double for Buick Regal buyers this fall, as the sedan will be available with eAssist light-hybrid technology for 2012 and in a performance-oriented Regal GS variant. The Regal with eAssist fuel-saving technology will start at $29,530, and the higher-output Regal GS will start at $35,310. Prices include destination fees.

Cadillac Elmiraj Concept debuts over Pebble Beach weekend

When you spell it “El Mirage,” you're talking about the Southern California dry lake where many a hot rod hero made a name back in the day. When you spell it “Elmiraj,” you're talking about Cadillac's latest concept car, a powerfully lengthy coupe that hints at a return of the massive Eldorado from Caddy's past. Either way, it's a big statement.