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Nissan at the Paris motor show 2008

By Ben Pulman Motor Shows 02 October 2008 09:51 A genuine (and exciting) surprise from Nissan in the shape of its Nuvu concept car. This cool little city car’s name literally translates as ‘new view’ and it’s Nissan’s view of urban transportation in 2015. Think of it as the company’s electric rival to the Toyota iQ.

Audi Snook at the 2008 Michelin Challenge Design

German design student Tilmann Schlootz has been named one of the winners in the 2008 Michelin Challenge Design competition for his Audi Snook project. Selected for special exhibition at the North American International Auto Show in Detroit by a jury of professional designers and educators, the Snook scale model concept answered a design brief entitled: 'Sharing the Road - Big Safety/Small Vehicles', which called for enhanced real and perceived safety for smaller vehicles through design innovation. The visionary concept vehicle, which rides on a mono-sphere wheel, is heralded as a new vehicle category, implementing the principles of agility through instability learned from aerospace technology.

Nissan's marketing pays off, so it spends more

Aggressive incentives and ad spending have helped Nissan North America Inc. rack up a bigger sales gain this year than Asian rivals Toyota, Honda and Hyundai-Kia. Now Nissan plans more of the same.