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Ford promote accessible & affordable technology in new campaign

Ford’s Active Park Assist parks a Focus on the roof of a skyscraper We do sometimes moan that cars are becoming so clever that it won’t be long before the driver’s just the blobby thing behind the wheel to keep an eye open as clever technology does its stuff. That said, modern technology is certainly doing wonders for tasks that many find irksome and difficult behind the wheel, and Ford are cleverly tapping in to their new technology to demonstrate just how helpful their new cars now are for the stressed driver with the Ford Primary Brand campaign. Ford‘s new Primary Brand campaign is focusing on technology like the new(ish) Active Park Assist that uses sensors to measure parking spaces as you drive by (not too quickly – you have to give it a chance) and then, at the push of a button – with the driver just following instructions for brake, gears and accelerator – neatly parks your new Ford for you.

2013 Toyota RAV4 teased (video)

Toyota is teasing the 2013 RAV4 ahead of a debut at the Los Angeles Auto Show later this month and an on sales spring 2013. The Toyota RAV4 is a solid and reliable compact SUV, but it’s starting to struggle as the rest of the car world ups its came in the sector. So a new RAV4 is needed.

Bentley Continental GT (2011): the teaser video

The big reveal of Bentley’s big Mk2 Continental GT is just around the corner, so Crewe has started to dripfeed a few styling teases of the new car via a short video. The short clip shows everything from designers’ sketches to shots of the car on the move, and CAR has grabbed the best of them for you to view (see images right). You can view the video below.