Sky-ox O2 Bottle on 2040-parts.com

Toyota future products: U.S. comeback effort fueled with product blitz

Toyota plans an onslaught of products in the next two years that will attempt to propel the brand back into a leadership position. At least 10 new or redesigned products will arrive in dealerships by the end of next year. A major change in Toyota's product development process involves lengthening the platform cadence.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.

Juke-R created from GT-R parts in Nissan video

Nissan has posted a second video of the Juke-R conversion on its Facebook and YouTube pages, highlighting the transfer of technology from the Nissan GT-R sports car to the Juke crossover. As you can imagine, it gets pretty complicated. In the video, Nissan engineers and managers talk about what it took to put the 485-hp V6 engine, all-wheel-drive system and all of its controllers into the Juke.