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Rolls-Royce expands Bespoke operation

Rolls-Royce has decided to expand its Bespoke operation due to increasing customer demand for bespoke items, a company trademark. The Bespoke operation team, based at Goodwood, West Sussex, consists of designers, engineers and project management staff and will be doubled by the end of this year, bringing the number of Bespoke experts to over 50. Already in 2011 Rolls-Royce has seen a growing demand for bespoke additions to their cars, leading to the need to recruit more staff in key areas to match growing customer demands.

2010 Ford Escape SUV to enhance safety technology

When the 2010 Ford Escape hits showrooms this summer, it will offer an expanded list of safety technologies. Building upon the Escape's full five-star crash rating are Ford's new MyKey teen-safety system and an integrated spotter mirror. MyKey (standard on XLT and Limited models) allows owners to program the key to limit the Escape's top speed and audio volume.

Renault is reviving the Gordini name for high-performance models

They don't sell Renaults in the United States anymore, but it's worth noting that the French automaker is reviving the Gordini name for high-performance versions of the Twingo and the Clio. The name pays homage to Amedee Gordini, a mechanical whiz known as "the sorcerer" for taking production-car engines and making them competitive on the great racetracks of Europe. The Gordini versions of the Twingo and the Clio will wear the trademark light blue paint with a pair of white stripes running from nose to tail and centered over the driver.