Sparco 4 Point Street Harness With Install Kit, Blue on 2040-parts.com

BMW, Toyota to jointly develop a sports car

BMW and Toyota Motor Corp. on Friday said they will develop a sports car together and cooperate in fuel cell technology, powertrain electrification and lightweight technologies. BMW CEO Norbert Reithofer and Toyota President Akio Toyoda signed an initial agreement at BMW's Munich headquarters to expand long-term strategic collaboration between the two automakers.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

Ford Escape, Fusion get software fix

Ford says it has developed a fix for the potential engine fire problem that prompted it to recall nearly 90,000 copies of the new Escape and Fusion with the 1.6-liter EcoBoost engine. Ford traced the problem to a glitch in the engine software that could lead to an engine fire in the event of pressure dropped in the cooling system. So dealers will update the software on the recalled vehicles.