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Marketing plan for the Scion iQ features parking, driving 'n' donuts

Part of Scion's quirky appeal to Gen Y is a knowing sense of not taking itself too seriously. After all, they're just cars, right? For the marketing launch of the Scion iQ minicar, Scion will have a brief spate of TV commercials that highlight the car's minute size and grand sensibilities.

Skoda VisionC concept for Geneva 2014 debut

This is the first official teaser image of Skoda’s 2014 Geneva Motor Show star, called the Skoda VisionC concept. The new design study will be unveiled in Switzerland next month and previews “the next stage of development in Skoda’s design language”, according to the Czech brand. On Bing: see pictures of the Skoda VisionC concept Find out how much a used Skoda costs on Auto Trader The car is quite a break from the norm for Skoda, which is a carmaker known for building practical family hatchbacks, saloons and estates under the VW Group umbrella.

Volvo ES wagon completes new concept car trio (2014)

By Ollie Kew and Damion Smy First Official Pictures 24 February 2014 10:00 This is our first look at the new Volvo estate car concept that’ll be shown at the 2014 Geneva motor show. Called the Volvo ES Concept, it’s the third and final design study from Volvo’s new chief designer Thomas Ingenlath, who’s been pinched from Volvo rival VW to pen a sharp and sexy new range of Swedish metal to take on the dominant Germans. We’ve seen Ingenlath’s idea of a BMW 4-series-sized coupe, and an XC90-previewing SUV.