Special Tool-omc-bearing Installer #379230 on 2040-parts.com

Jaguar F-Type Coupe grabs a Super Bowl Spot

The Jaguar F-Type Coupe grabs a Super Bowl Spot The Jaguar F-Type Coupe is heading for a reveal at the Los Angeles and Tokyo Motor Shows this month, and Jaguar are already thinking big as they start to plot how to get the new F-Type Coupe in front of potential buyers. So they’ve grabbed a 30 second advert slot in next year’s televised Super Bowl in the US, which is guaranteed to get the new F-Type Coupe front and centre in potential buyers’ minds in the States. Playing on the predilection for Hollywood to use British actors as the villain, Jaguar’s F-Type Coupe campaign will have a ‘British Villians’ theme and pose the question: “Have you ever noticed how in Hollywood movies, all the villains are played by Brits?” Featuring ‘Renowned British Actors’ (yes, your guess is as good as ours) and launching the hashtag #GoodToBeBad , the new advert is being filmed by Brit Director Tom Hopper in London.

What does owning a car really cost you?

Not many things are more terrifying than looking at your bank statement every month to see how badly you blew it. But aside from the day-to-day expenses, ever wonder where exactly all of your money is going? Our friends at The Wall Street Journal's MarketWatch site say that AAA's annual report on driving costs for 2013 suggest that it's your car sucking the life out of your bank account.

Concept Car of the Week: Ford Synergy 2010 (1996)

In the early 1990s, the US government instigated the Partnership for a New Generation of Vehicles research program (PNGV). This brought Ford, GM and Chrysler together to collaborate in developing cars that could achieve up to 80mpg, and be ready to market by 2003. While working on the PNGV, in 1996 Ford introduced the Synergy 2010, featuring the firm's 'New Edge' design that debuted a year earlier with the GT90 concept.