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VW launches 'Think Blue' campaign to pitch green initiatives

Volkswagen is trying to recreate the magic of its 1960s marketing of the Beetle by bringing its "Think Blue." marketing campaign to the United States to promote eco-friendly driving and green initiatives. The campaign - under way in Europe since last year - launches to coincide with a VW partnership with the Museum of Modern Art in New York City and Tuesday's grand opening of its new factory in Chattanooga, Tenn. VW calls the Tennessee plant "one of the world's greenest automobile factories." " 'Think Blue.' " bears witness to our holistic understanding of sustainability," said Jonathan Browning, CEO of the Volkswagen Group of America.

Ferrari 550 GTZ – the last Zagato Ferrari: Exclusive

Zagato has a long history of modifying Italian exotica. But not just Italian exotica. They’ve had a go at most high-end stuff over the years – some more successful than others.

Volkswagen says Italdesign purchase will boost its growth strategy

Volkswagen AG will acquire a 90 percent stake in Italdesign Giugiaro S.p.A., VW said Tuesday. The Giugiaro family will retain 10 percent in the 42-year-old automotive styling company that is famous for designing cars such as the first-generation Volkswagen Golf. VW CEO Martin Winterkorn said Italdesign will make an important contribution to the automaker's 2018 global growth strategy.