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Ford promote accessible & affordable technology in new campaign

Ford’s Active Park Assist parks a Focus on the roof of a skyscraper We do sometimes moan that cars are becoming so clever that it won’t be long before the driver’s just the blobby thing behind the wheel to keep an eye open as clever technology does its stuff. That said, modern technology is certainly doing wonders for tasks that many find irksome and difficult behind the wheel, and Ford are cleverly tapping in to their new technology to demonstrate just how helpful their new cars now are for the stressed driver with the Ford Primary Brand campaign. Ford‘s new Primary Brand campaign is focusing on technology like the new(ish) Active Park Assist that uses sensors to measure parking spaces as you drive by (not too quickly – you have to give it a chance) and then, at the push of a button – with the driver just following instructions for brake, gears and accelerator – neatly parks your new Ford for you.

Infiniti fast tracks small diesel engines

Infiniti is fast-tracking new small diesel engines in the wake of the Daimler-Renault-Nissan partnership signed today in Brussels.Nissan's upmarket division will take supply of Merc's smaller four-cylinder turbodiesels - at a stroke thrusting it into the heartland of the executive sector. At present, it struggles to compete with its 3.7-litre V6 petrol only range of G saloons and coupes, and large-engined SUV crossovers. Sooner than you might think.

Who's Where: Felix Kilbertus appointed Fiat chief exterior designer

Felix Kilbertus has been appointed Fiat's chief exterior designer. Kilbertus' move sees him cross Turin, from his previous position as a lead designer at Pininfarina, to Centro Stile. In his new role he is responsible for the exterior design of Fiat-branded passenger vehicles.