Ford EcoSport SUV: Engines revealed – on sale this year

The Fiesta-based Ford EcoSport SUV will get the 1.25PS EcoBoost engine, Ford SYNC AppLink and on sale before the end of 2013. Ford is debuting the EcoSport in Europe at the Mobile World Congress in Barcelona today, an apt place to show their baby SUV considering it comes with some smart Ford SYNC toys to keep customers happy. The EcoSport will get the voice-activated SYNC and SYNC Emergency ASsist and will be one of the firts Fords in Europe to get Ford SYNC AppLink which lets you voice control SmartPhone Apps.

Realization of a Dream - Inside Project M

The appeal of social media is growing rapidly for the auto industry. Sites such as Twitter, YouTube and Facebook give brands the chance to communicate in a much more direct manner than mainstream advertising allows. In the best cases these new forms of media are helping brands, and the individuals who work for them, to build relationships and open dialogue with existing customers and potential future ones.

Land Rover reveals rejigged Discovery at the 2013 Frankfurt Motor Show

Land Rover has revealed a surprisingly comprehensive facelift for the Discovery range here at the 2013 Frankfurt Motor Show – and the firm has underlined the changes with some new badging for the Discovery range. Instead of having ‘LAND ROVER’ on the bonnet, the new Discovery has, well, ‘DISCOVERY’ lettering. That’s because Land Rover wants to make Discovery into its own brand, a bit like Range Rover: here at Frankfurt 2013, we’re seeing the first steps in this rebranding.