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Watch the reactions of first time drivers of the BMW i3 EV

Jake Humphrey at the wheel of the BMW i3 EV It’s always tough to get across the driving experience; there’s no substitute for actually doing it. So BMW decided the best way to illustrate that their new electric city car – the BMW i3 – is a joy to drive was to film the reactions of first-time drivers, and their passengers, as they take to the wheel of the i3 for the first time on a test drive. BMW has filmed endless hours of footage of different drivers around the world getting to grips with the i3, and they’ve whittled that down to a compelling 1:37 video, much of which shows the reactions of drivers in the UK.

BMW 520d EfficientDynamics (2011) first official pictures

Company car choice will be made even more difficult in September 2011 with the launch of BMW’s new 520d EfficientDynamics saloon with some extraordinary economy and CO2 emissions figures of 119g/km and 63mpg. BMW 520d EfficientDynamics: how it’s so clean The 520d ED is fitted with a longer final drive ratio to reduce revs at motorway cruise speeds, low-drag alloy wheels and low-rolling resistance tyres on top of the standard 520d equipment. Most Fives already have stop-start and an Optimum Gear Shift Indicator to let the driver know when the most efficient time is to change gear.

Former Audi U.S. boss lands at Infiniti

The former chief of Audi of America has been given the keys to Japanese luxury brand Infiniti. Johan de Nysschen, 52, has been named a senior vice president of Nissan Motor Co. and will be responsible for its upscale division.