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Volvo's research proves car design invokes basic human emotions

Car design and human emotion are inexorably linked, according to new research from Volvo. The experiment, conducted in collaboration with Electroencephalographic (EEG) specialists Myndplay, tested respondents to analyse how the brain reacts emotionally to car design amongst other things. Participants were asked to rate a series of images whilst wearing an EEG headset that measured brainwave activity.

Toyota at the Paris motor show 2008

By Gavin Green Motor Shows 02 October 2008 19:16 Toyota showed the latest, third-generation Avensis, a car that typically whips up as much excitement from car enthusiasts as the Eurovision Song Contest does with music aficionados. The Avensis is one of those cars that typically provides loyal service to company car reps before naturally seeing out as its days as a minicab, pine scent dangling from rear-view mirror. The new one though is a much tidier effort in its styling, and the Tourer (estate) version is bordering on the svelte.

Cyclists urged to make themselves visible

CYCLISTS have been warned to take precautions to make themselves easier to see, in time for the darker evenings of winter time. The clocks are set to wind back by an hour this Sunday, bringing darkness down on homeward commutes and making collisions involving cyclists statistically more likely. A survey of 1,000 cyclists, carried out by Autoglass, found that 48% had been caught without lights or high-visibility clothing when the clocks go back.