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Chrysler brand aims S line at younger crowd

With just four models and an average customer age of 62, Chrysler brand has the Chrysler Group's thinnest lineup, lowest volume and oldest buyers. But Chrysler has a plan to expand its offerings, boost sales and attract younger customers: a new line of vehicles, dubbed S, that arrives in the spring. The plan aims to keep traditional customers happy with the beige leather interiors, wood accents and chrome grilles they want, and woo younger customers with different styling in the S vehicles.

Ford at CES 2011

Ford has been the automotive darling of the Consumer Electronics Show for several years now. On Friday morning, Ford CEO Alan Mulally made a historic third keynote speech, during which he introduced the new Focus Electric and a host of new supporting technologies, which appear to keep Ford near the top of the technological pack. Two aspects of Ford's approach are interesting.

2014 Audi A8: Price from £58,800

The 2014 Audi A8 (pictured) costs from £58,800 Audi revealed its facelift for the A8 and S8 back in August but now, with first new A8 deliveries due in the UK in January 2014, Audi has managed to come up with a price for almost the entire A8 range (and the S8). The starting price for the new A8 starts at £58,800 for the 3.0 TDI quattro (the FWD A8 has bitten the dust) rising to a substantial £79,900 for the 4.0 TFSI quattro S8. So far, they haven’t come up with a price for the range-topping 6.3 W12 LWB A8.