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Suzuki adds 50 Cent to Super Bowl ad

Earlier this week, Suzuki revealed its Super Bowl ad, and on Thursday it released a final version that now includes music by rapper Curtis “50 Cent” Jackson. Check out the new version here--it saves you from waiting until Sunday's game to see it. If you can't get enough of Super Bowl car ads, check out our video slideshow of all the automotive Super Bowl commercials released so far at shopautoweek.com.

Contest: Volkswagen Slipstream wins 2007 LA Design Challenge

Volkswagen's Slipstream concept has won the fourth annual Design Challenge competition, part of the Design Los Angeles automobile designer's conference. The award was presented during the second press day of the 2007 Los Angeles Auto Show.  The theme of this year's competition, RoboCar of 2057, asked eight automotive design studios in California to form their vision of the future by depicting a vehicle that incorporates artificial intelligence engineered to make life easier and more attractive to consumers 50 years from now. Designers entered two-dimensional renderings and concept descriptions predicting how the rapidly advancing field of artificial intelligence will integrate into the automobile to make life safer, more practical and attractive, and the entries were judged by multi-discipline design professionals who selected the winner based on its originality of creative concept, integration of robotics and level of adaptation to a variety of environmental conditions and consumer needs.

Concept Car of the Week: Renault Vel Satis (1998)

The approach to the design of top end models varies greatly depending on the manufacturer's heritage and the cultural differences of each country. It might be a conventional combination of wood and leather for some, power and technology for others, but it is generally packaged into a three-box four-door sedan or two-door fastback. Renault on the other hand had a much more cutting edge vision of what a luxury automobile could be.