Subaru Impreza Wrx 2008 2009 2010 Sedan Left Driver Seat Airbag on 2040-parts.com

BMW Vision EfficientDynamics

BMW has revealed a radical new concept set to be unveiled at the forthcoming Frankfurt motor show. Dubbed Vision EfficientDynamics, the vehicle is a showcase for the German automaker's new lightweight technologies and material adaptations. The prototype features a series of layered, flowing design elements which come together to create a lightweight vision for the future: a performance-oriented model created to not only conjure up emotion but to also epitomize BMW's 'EfficientDynamics' technologies.

Freeman Thomas: “it's easier to create your own rocket than create your own car”

The Industrial Designers Society of America's ‘Designing Innovation' panel discussion took place in San Francisco yesterday. The event was sponsored by Ford, with strategic design director, Freeman Thomas taking a place on the panel. Having parked a C-MAX Energi and new F-150 in the venue, Ford's influence weighed rather heavily, particularly in the early moments.

Fiesta ST Concept (2012 / 2013) to show at Frankfurt

Ford Fiesta ST - expected at Frankfurt There was a time when it seemed likely Ford would abandon all plans for a hot Fiesta. They seemed convinced that a Fiesta ST would be anathema in our seemingly eco-obsessed times, but fortunately they’ve had a change of heart. We reported back in September 2010 – after we had spy shots of what appeared to be the new Fiesta ST – that Ford were planning to cash-in on their WRC Fiest profile to finally bring us a Fiesta with a bit more get-up-and-go than the Zetec S could manage.