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UK Car Sales up again in November (2012)

The Society of Motor Manufacturers and Traders has revealed that new car sales grew again in the UK in November – up by 11.3 per cent. At some point, new car sales in the UK must surely start to ease as the economic pressure bite, but so far in 2012 we’ve had an inexorable rise in numbers. The latest figures for November show new car sales (well, to be precise, new car registrations – which include Pre-Reg cars) up by an impressive 11.3 per cent, following on from a rise of 12.1 per cent in October, with private buyers driving sales rather than fleet.

Saab: Swedish administrator seeks to end court protection

Saab: Swedish administrator seeks to end court protection It’s a day and a half for Saab. But then, they are used to it. It’s been revealed that the administrator of Saab’s court protection in Sweden – Guy Lofalk – is to apply to the court to end the court protection for Saab.

Fiat 500L: Now it’s the ‘Fatherhood’ video

Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.