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GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Honda CR-V (2012) - the European crossover is unveiled

Honda will show this European-spec CR-V crossover at the 2012 Geneva motor show. Until now, we've only seen the US CR-V. There's still a bit of a wait for the new CR-V, however.

Infiniti EV put on hold to concentrate on volume sales

An Infiniti EV based on the Nissan LEAF (previewed by the LE Concept above) have been put on hold Nissan’s luxury arm, Infiniti, is on a global push to try and make inroads in to the dominance of Lexus in the luxury Japanese car arena, and has ambitious plans to be selling 500,000 cars a year by 2017. But Infiniti sold only a third of that total in 2012, so any chance of hitting the lofty target of 500k cars in the next five years means they must concentrate on volume cars, not niche cars like a Nissan LEAF based EV. That means the LEAF-based Infiniti LE EV Concept we saw at the New York Auto Show in 2012 will stay as a concept for the foreseeable future as Infiniti boss, Johan de Nysschen, seeks volume cars that will push the brand forward and bring proper sales numbers.