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VW launches 'Think Blue' campaign to pitch green initiatives

Volkswagen is trying to recreate the magic of its 1960s marketing of the Beetle by bringing its "Think Blue." marketing campaign to the United States to promote eco-friendly driving and green initiatives. The campaign - under way in Europe since last year - launches to coincide with a VW partnership with the Museum of Modern Art in New York City and Tuesday's grand opening of its new factory in Chattanooga, Tenn. VW calls the Tennessee plant "one of the world's greenest automobile factories." " 'Think Blue.' " bears witness to our holistic understanding of sustainability," said Jonathan Browning, CEO of the Volkswagen Group of America.

Audi TT (2014) in detail: news, prices, specs

By Ben Barry First Official Pictures 08 August 2014 10:39 Could the third-generation Audi TT finally be about to live up to the mini-me Porsche 911 billing that its looks have always promised but its dynamics never delivered? As tech development boss Oscar Da Silva Martins talks CAR round a cutaway of the car’s monocoque ahead of its launch in November, it seems a tantalising possibility. With a clever mixture of aluminium and steel, the new TT’s kerbweight is not only some 140kg shy of the iconic Mk1 of 1998 but also 50kg lighter than its steel-and-aluminium-based predecessor, despite extra equipment that boosts both safety and convenience.

Hyundai HED-6 proper images surface

After yet more teasing last week on the Hyundai HED-6 concept, Hyundai has done the decent thing and released an actual image. Yippee! I shouldn’t complain really, as all these trickles of information do give us something to write about on a quiet day, but I do in some ways long for the days when cars were announced with all the information to take in in one go.