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Frank Stephenson on the importance of color in design

During the announcement of the McLaren Automotive's partnership with paints and coatings company, AkzoNobel, Car Design News took the opportunity to discuss the importance of color in design with design director Frank Stephenson. According to Stephenson color's ability to invoke emotions and communicate with viewers, he described just how big a part it has to play in the design process and how it inspires designers when developing products. "The first thing color does is influence the brand – it gives the customer an identifiable element to what we're talking about.

Hyundai Veloster RE:FLEX hits Chicago Auto Show

We hope Simon LeBon's mysterious “treasure in the dark” wasn't a turbocharger. If the Duran Duran frontman deigns to pick up a Hyundai Veloster RE:FLEX, he won't be getting one. The RE:FLEX package, announced at the Chicago Auto Show adds chrome 18” wheels, extra brightwork on the door handles and hood, a passel of LEDs, a pair of light-up doorsills and the standard 138-hp, 1.6L engine.

Bugatti Jean Bugatti debuts at Frankfurt Motor Show 2013

Bugatti has revealed the second in its ultra-exclusive series of six ‘Bugatti Legend’ cars at the 2013 Frankfurt Motor Show – with Ettore Bugatti’s son Jean being the latest hero to be honoured. The Bugatti Grand Sport Vitesse Jean Bugatti will be limited to just three vehicles, guaranteeing it will become one of the most exclusive vehicles on the planet. Click on the image above to read more about the new Bugatti Jean Bugatti…