Temperature Control 2002-2007 Impreza 2.5l Exc. Sti Exc. Wrx #1770235 on 2040-parts.com

A fun car steers brand loyalty, study shows

Car buyers stick with their current brands if the automaker builds fun-to-drive vehicles, a customer-retention study revealed. The J. D.

Gurney cars lead record list of entries at Rolex Monterey Motorsports Reunion

The acceptance letters went out this week for the Rolex Monterey Motorsports Reunion, the vintage racing weekend formerly known as the Monterey Historics, and it looks as if you'll get your money's worth out of this year's event. While previous years usually featured about 400 or so cars, the 2010 running of the renamed Rolex Monterey Motorsports Reunion, managed now by SCRAMP, will feature 520 vintage entries. Leading the pack is what promises to be a once-in-a-lifetime collection of 35 cars either designed, built or raced by the great Dan Gurney, this year's honoree.

Porsche 911 gets new Sports Exhaust

As we commented recently, the 911 is the soul of Porsche; its reason to be, if you like. Which is why the driver experience is at the heart of all that Porsche does with the 911′s development. And Porsche has added a new option to the 911 Carrera and Targa range, available from February.