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Renault designers on their interpretation of luxury [w/Video]

Renault's design chief Laurens van den Acker and his design team have stressed how the Initiale Paris concept previews how Renault design's tactics will help steer clear of its rivals within the premium segment.  The concept – the sixth to be developed in the design strategy inspired by the cycle of life, now in the Wisdom stage – heralds Renault's return to the high-end market after a number of years. It was, therefore, important that the design be a positive rejection of traditional ideas of luxury, design director of concept cars Axel Breun believes. Designer Choung Sun Oh goes to great pains to stress how the design team worked towards developing a highly original design to set them apart from rivaling brands upon re-entry.

2012 Nissan 370Z Facelift – if you look really closely

The 2012 Nissan 370Z gets a mild tweak - debuts at the Chicago Motor Show The Nissan 370Z is getting a facelift for 2012 – which will debut this week at the Chicago Motor Show – but it’s not extensive. All the car buzz at the moment – at least around new models – is about the Geneva Motor Show in March. Which might explain why the 2012 Nizzan 370Z facelift is getting paraded on a much quieter stage at the Chicago Motor Show. Because we’re struggling to see what exactly Nissan has done to the 370Z for 2012.

Imagining the Future: The Southern California Automotive Design Studio

Southern California is home to more automotive design studios than anywhere else in the world, and to commemorate that relationship and celebrate Art Center College of Design's 60th Anniversary, the Petersen Automotive Museum is putting on a new permanent exhibition among its rolling time capsules and automotive memorabilia from Hollywood. The new design exhibition showcases the history of the local design community and its contribution to the world. Located in the ‘Streetscape' section of the Petersen Automotive Museum, the Car Design Studio is at the modern end of a realistic walk-through diorama of California's history as it relates to the automobile.