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New options make Prius pricey

High-tech features and luxury options will push the redesigned Toyota Prius into new territory--namely, $30,000-plus. The 2010 Prius hybrid will offer options found on luxury cars: systems that automatically park the car in a parallel parking space and slow the vehicle when a crash is likely. But Toyota is aware of a new competitor--the 2010 Honda Insight, a hybrid that is a little smaller and expected to be less expensive than the Prius.

Aston Martin CEO to auction his Rapide for Japan aid

Aston Martin CEO Ulrich Bez will put his own Rapide up for auction at the Bonhams yearly sale of Aston Martin and Lagonda cars and automobilia on May 21. All proceeds from the sale of Bez's car will go to aid victims of the recent earthquakes and tsunami in Japan. "Nobody could have failed to be moved by the recent events in Japan," Bez said.

New Peugeot 301 introduces new Peugeot numbering

Peugeot 301 The new Peugeot 301 saloon is revealed ahead of a Paris 2012 debut, launching Peugeot’s new numbering for its models. It’s not a car we’ll be getting in the UK and Europe, but the new Peugeot 301 is important nonetheless as Peugeot expect it to be one of their biggest sellers. Coming in at 4440mm long – which is a bit bigger than a 308 but smaller than a 508 – the Peuegot 301 is a saloon car that’s being built in Spain and aimed at the car markets in Turkey, Eastern Europe, Russia, Ukraine, Greece, Middle East and Africa.