Tow Ready 119146 Modulite Circuit Protected Trailer Light Module on 2040-parts.com

More executive upheaval as GM changes CFO

Chris Liddell, the onetime executive hotshot hired from Microsoft and rumored to be a candidate for CEO, is leaving General Motors on April 1. The 52-year-old will be replaced by Dan Ammann, 38, who is GM’s treasurer. Liddell oversaw GM’s historic return to the stock market last year after its 2009 bankruptcy.

Saab 9-3 Convertible Independence Edition

The Saab 9-3 Convertible Independence Edition Last week we ran a story about Saab’s Concept for the Geneva Motor Show, which we expect to be a concept version of the new Saab 9-3, but could be a first look at the smaller Saab 9-2. What we did say in that report was that apart from the Saab Concept we would see the debut of the Saab 9-5 SportCombi and a couple of limited edition Saab 9-3s – one of them a convertible. Well, with a week or so to go to the Geneva Motor Show, the limited edition Saab 9-3 convertible has leaked out through the well-informed Saabs United as the Saab 9-3 Convertible Independence Edition.

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?