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Saab China Deal: Chinese Government support ‘In Principal’

Saab gets encouragement from China Minister Yesterday we had the news that Pang Da and Youngman – the Chinese companies seeking to buy Saab – have outlined the investment they propose to make in Saab. But the deal to sell Saab is fraught with difficulties for Victor Muller. It’s one thing getting someone to say yes, but there are an enormous number of hoops to jump through before any deal can be finalised.

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.

On this clear day, you can see Fritz Henderson’s General Motors

Fritz Henderson and the guy he replaced at the top of General Motors, Rick Wagoner, both speak Portuguese. But that may be where the similarities end when it comes to the words spoken by the former CEO and his newly elevated successor. In his first news conference as the head of GM, Henderson made it abundantly clear that he understands the forces that put him where he is and what they expect from him.