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Behind The Scenes: Hot Wheels Design Studio [w/Video]

Hot Wheels' vice president of design Felix Holst has spent some time chatting to Cool Hunting about the brand's design philosophy at its Design Studio at Mattel's headquarters in El Segundo, California, in a new video. According to Holst Hot Wheels has evolved from being focused on muscle cars and V8 engines to being all about technology as a reflection of the new generation they're designing for.  He explains the benefits of designing over 240 vehicles a year that aren't limited by rules and regulations, saying in a studio that's driven by pushing the boundaries, it's a question of just how wild they can get.  The video really captures not only the men's passion for their jobs but the fun they have doing it. Small wonder Holst says he'd never go back to car design, and reveals the studio is packed with qualified car designers who chose Hot Wheels over conventional jobs in the industry.  We also hear from Hot Wheels Car Maker's designer Julian Payne, who explains how the new Car Maker – which gives you the chance to mold your own custom Hot Wheels at home – works.

Mercedes A Class SUV – Mercedes GLA – confirmed

Mercedes has confirmed the arrival of a compact SUV based on the new A Class and B Class platform, likely to be the Mercedes GLA. Mercedes has finally built a very promising compact car in the new A Class, and is spreading the love with more to come on the same chassis like the swoopy coupe CLA. But it’s not going to stop there.

Porsche 960 & Porsche Pajun on the way

A Porsche source has confirmed that Porsche are working on a smaller Panamera – the ‘Pajun’ – and a mid-engined Porsche 960. Now that Porsche has finally become part of VW, it can move forward with its plans to fill every supercar niche in the same way Audi is in a mission to fill – and create – every premium car niche. With two new models already officially confirmed as on the way – the Porsche Macan (a smaller Cayenne) and the Porsche 918 – Porsche’s minds are now firmly focused on the next two new models from Stuttgart – the eighth and ninth models in the range.