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Jag designers light up London’s Clerkenwell Design Week

Clerkenwell Design Week might not mean much to car designers more used to motor shows like Tokyo or Geneva. But the five-year-old event is fast becoming a fixture in the broader design calendar, and has been sponsored by Jaguar for the past four years for good reason. In simple terms, Jaguar wants to be seen (and respected) beyond the automotive realm: "We want to connect with other designers and have our designers learn from designers in other fields," advanced design director Julian Thomson told Car Design News.

Volvo uses Facebook to research new interior solutions

Volvo is using Facebook to conduct market research into how drivers use their cars' interiors via its new 'You Inside' app. Users are asked to create a personal profile that includes the car they drive, their lifestyle and a list of day-to-day items they keep inside their car. The aim is to identify new design solutions based around qualitative data.

Mazda2 will get an upgraded interior

Mazda Motor Corp. said Thursday that it is installing upgraded features for the North American launch of the 2011 Mazda2 this fall. The automaker unveiled the interior of the five-door hatchback at the Canadian International Auto Show in Toronto.