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GM cuts Facebook ad spending, but Ford steps on the gas
Wed, 16 May 2012On the eve of Facebook's wildly anticipated initial public stock offering, General Motors said May 15 that it will stop buying advertisements on Facebook--about $10 million a year--but "remains committed" to the social network as part of "an aggressive content strategy with all our products and brands." In other words, GM will not pay Facebook for ads but will continue to maintain content, for which Facebook doesn't collect revenue. News of the decision was reported in The Wall Street Journal. But GM's position is far from universal.
Peugeot 308 with 3-Cylinder engine sets new Fuel Economy Record. Sort of.
Tue, 18 Mar 2014The new Peugeot 308 managed 99.1mpg in a fuel economy run in Spain Fuel economy records are a bit like official economy figures – they have little relevance in the real world. But that doesn’t stop car makers wanting a few headlines proving just how economical their cars can be, and that’s exactly what Peugeot has done with a fuel economy run in a new 308 fitted with their new 130bhp 1.2-liter PureTech three-cylinder turbo petrol engine. But instead of running the 308 in the real world, Peugeot chose to take their car off to the Almeria circuit in Spain – under the auspices of the UTAC (Union Technique de l’Automobile, Motocycle et Cycle) – to set a new record for fuel economy and distance driven on a full tank.
Volkswagen Scirocco GTS (2012) first offical pictures
Thu, 31 May 2012Volkswagen will unveil a special edition Scirocco GTS at the Leipzig motor show next week. The changes are all cosmetic, based on the 2.0-litre TSI model. So, what alterations turn a standard Scirocco into a GTS?