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News watch June 2011: today's auto industry news
Thu, 23 Jun 2011Welcome to CAR Magazine's news aggregator as we round up the daily stories in the auto industry. Top tip: news summaries are added from the top hour-by-hourThursday 30 June 2011• Toyota is planning a massive media campaign in the US to promote its new Camry saloon, due in autumn 2011. At a dealer meeting in Las Vegas, Toyota executives announced the media campaign, set to commence in October, to position Toyota and the new Camry as 'smart, safe and worry-free'.
Ford creates ‘driver workload estimator’ to reduce driver distraction
Tue, 10 Jul 2012Ford researchers have created a ‘driver workload estimator’ help reduce driver distraction by filtering infotainment and communication distractions. Researchers at Ford are working on a system that would use information submitted by the vehicle and the driver's body to prioritize what information can be displayed and at what time. With the ever-increasing demand for advanced infotainment systems, the chance of driver distraction has also risen as more displays and controls are integrated into the latest models.
Jaguar Land Rover installs UK's largest solar roof
Tue, 08 Apr 2014THE LARGEST EVER solar panel roof has been completed at the Jaguar Land Rover (JLR) engine factory in South Staffordshire. More than 21,000 solar cells have been fitted to the roof over the Engine Manufacturing Centre and will provide enough electricity to power 30% of the factory’s needs. When the solar panels are working at full capacity, they will generate enough energy to power the equivalent of 1600 homes.