Tyc 6020042 Door Mirror on 2040-parts.com

Nissan ads stray from focus on price

Nissan North America will stray from the discount-deal marketing pitch adopted late last year when a sinking economy kept consumers away from U.S. dealerships. A TV ad campaign that begins on Thursday will tout the loftier messages of safety, quality and performance.

Bentley Bio-Fuel beckons

Bentley finds itself in this ludicrous position. Of course, the current credit problems play a big part in Bentley’s problems, either because buyers need finance to buy their cars or, more likely, the demonising of the sort of cars Bentley makes by the eco-mentalists makes them an uncomfortable buy. So Bentley has come up with a strategy to combat the ‘Planet Killing’ perception many have of its products – Bio-Fuels.

Porsche reveals 911 50th Anniversary Edition

The year 1963 was the first for the Porsche 911. To celebrate 50 years, the German automaker has announced that it will build a limited run of air-cooled 911 classic replicas. Just kidding.